Social Media Content for Happyologie’s Creative Lifestyle

Do we love the creative lifestyle? Caffeine, flowers, cameras and doodling?

Yes, yes, yes and yes.

This content photoshoot for Happyologie — complete with so so many reels — was a photo dream.

I put together bouquets using flowers from a local grocer, the JB team brewed coffee and kept everyone caffeinated and we kept the jams loud and on point. Probably Olivia Dean, Taylor Swift and whoever else is on our recently played these days.

That combination — good flowers, good coffee, good music, fave people — is honestly one of my favorite formulas for a fun photoshoot.

For this shoot we leaned fully into the creative lifestyle concept that sits at the heart of the Happyologie brand. The idea that everyday moments like your morning coffee, your sketchbook, your flowers on the table should be something we celebrate. That everyday life can feel intentional and beautiful rather than just something you move through on autopilot.

The bouquets were so fun! Isaac and my mother-in-law actaully went to pick these up for me and then I put them together before the week of photoshoots we did for Happyologie. There's something about flowers in a workspace that immediately makes it feel cared for. What would you add to the next photoshoot?

Lifestyle brand shoots like this one are some of our favorites to take on! They have a different approach, research strategy and I like the strategy behind working with brands.

Happyologie does a really good job of knowing their audience and trusting us to translate that into images. Creative students, lifestyle-focused young women, people who care about how their everyday looks and feels — the content has to speak directly to them and feel instantly recognizable as something from their world.

Cheers to Happyologie for this amazing sesh. This gallery is going to do a lot of work across their social and website content and we are so here for it.

If your brand needs lifestyle photography to support your socials, website and online presence, I’d love to help you. Reach out through the contact page or book online to talk through your next shoot.